A striking face for Simplicity and Precision

METER Group, Inc., created by the merger of Decagon and UMS, stands for simplicity and precision. The company combines science, technology and design. METER provides highly reliable measurements that are relevant to food quality, environmental research, industry, agriculture and others.

The tailor-made communication concept brings together the essential features of Decagon and UMS: simplicity and precision. The simple and filigree monogram and the logically derived patterns, based on the binary code, give METER a striking face in both digital and printed media.

Brand development
Concept, print design, spatial communication

METER Group, Inc.